So many stations are claiming that they play "the best music" and "the hottest hits" but from the listeners point of view, every station look the same. They have the same playlist, same adverts, sometimes the same presenters. For me, differences should come from personality and the niche. You should focus on a genre like Afrobeats only, or you only specialize on old school songs. Also, is your listener interaction different? What are you doing differently generally?
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Joined Oct 2026
I have been learning from professionals what they do to hold the attention of the listeners. They do a kind of survey to figure what kind of contents they like the most, and then dish out more of it. Just keep your audience in mind and you’ll do fine.
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