What Do You Look for When Hiring a Radio DJ?

Radio owners should look for three things – passion, reliability, and personality. Passion because there are very few radios that pay well for starters, so if you don't have the passion, you will quit in no time. Reliability because one missed show can make you lose your listeners permanently. Personality because anybody can play music, but not everybody can keep their audience engaged. He should also understand the niche, that's very important too!